"Digital Lessons" for students, teachers, and parents
In Russia, a free educational project called "Digital Lesson" has been implemented for several years. The project consists of a series of lessons developed by leading technology companies.
Currently, the platform offers an interactive simulator titled "Data Analysis: How Algorithms Help Find What Everyone Needs," created by experts from the digital platform Avito. This is the second educational module from Avito for the project, which has already been completed over 1.5 million times by students from all over Russia.
While the first lesson focused on internet safety technologies and the work of anti-fraud specialists (anti-fraud refers to products and technologies that help protect users from online scams), the new chapter is dedicated to data-driven tools and machine learning.
Students will learn in a playful manner how data is transformed into personalized recommendations, helping offers find their audience. The new "Digital Lesson" from Avito introduces students to the principles of recommendation systems that underpin modern digital platforms and allows them to participate in creating an algorithm themselves.
In the storyline, students, along with the main characters—Zapytin, Skobets, and the Slash brothers—help give items a new life by posting ads on the Avito platform. To understand how ads find their users, they venture into the digital universe of the platform, where, under Max's guidance, they follow the entire journey of an ad—from data to decision—and independently create a functioning model of a recommendation system.
The educational materials include a video, methodological materials for teachers, and an interactive simulator consisting of five games, each introducing some key IT professions in the team:
- Game "Data Lake": students become data engineers and learn to collect and structure information.
- Game "Interest Area": introduces the profession of data scientist; students study how algorithms understand user preferences.
- Game "Data Delivery Route": introduces the profession of backend developer; students learn about the reliable infrastructure for algorithm operations.
- Game "Hypothesis Library": introduces the profession of data analyst; students test how to improve the algorithm through user action analysis.
- Game "Room of Weighted Decisions": introduces A/B testing—the gold standard for decision-making in the digital environment.
A unique feature of the Avito simulator is its charitable mechanism. For successfully completing tasks, students earn virtual points that they can direct to support one of three organizations: the "Nika" foundation for helping homeless animals, the "Movement Up" foundation for helping children with disabilities, or the "Operation Grandmother" foundation for helping lonely elderly people living in Russian villages.
During the lesson, students have distributed over 50 million virtual points among the foundations, which will be converted by the platform into real funds and directed to charity.
The new lesson can be accessed via the link or on the website uroktsifry.rf.
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"Digital Lessons" for students, teachers, and parents
In Russia, a free educational project called "Digital Lesson" has been implemented for several years. The project consists of a series of lessons developed by leading technology companies.